How To Find The Right Foundation Shade For Every Skin Tone

How many times have you bought a foundation online or in-store only to find out it isn’t the right shade for you? You’re not alone. It’s not uncommon for people to get the wrong foundation shade even when they had swatched it in-store. Plus, one brand’s honey beige may be too dark or too light to another brand’s.

Here are some of the things you should keep in mind when shopping for a foundation.

• Identify your undertone. Do you have a cool, warm, or neutral undertone? Determining your undertone makes your shade search easier since you would already know which shades to check out. The fastest way to know your undertone is by looking at the veins on your wrist--blue veins mean cool undertone, green means warm or olive, and both blue and green indicate neutral undertone.

• Take a look at your existing foundation shades. Your current foundation collection can serve as a guide when shopping online. You can compare the colors to the products of your choice to see if they’re similar. Check out Findation to know your foundation shade match in other brands.

• See if the foundation oxidizes. Some foundation formulas oxidize or darken minutes or hours after application. You may want to purchase a travel or sample size first before getting an entire bottle to see if the foundation oxidizes after some time. If it does, opt for a lighter shade.

Finding the Right Foundation Shade for Every Skin Tone

Selecting a foundation shade isn’t as simple as many people think. It’s tricky, and there’s a lot of trial and error involved to find the perfect shade match across different foundation lines and brands. Luckily, Maybelline PH has got you covered. Whether you’re in the market for a liquid foundation, pressed powder foundation, or cushion-type foundation, this visual guide can help you pinpoint the right shade for your skin tone.